Category: Google Merchant Center
Sales & Orders Officially Launches App Integration for Shift4Shop
Sales & Orders has officially launched a native app integration available for download in the Shift4Shop app store. Sales & Orders’ powerful suite of feed management and Shopping ads optimization tools that have help thousands of eCommerce stores around the world succeed in Google Shopping, Microsoft Bing Shopping, Facebook and more are not readily available […]
Google Introduces New Data Feed Field, Short Title, For Small Placements
Google has added a new Short Title field to their Merchant Center Product Data Feed Specifications, opening the door for further enhancement of smaller, more browse-y placements, like Discovery ads or Shopping ads for G-mail.
Competitive Visibility Report Now Available In Google Merchant Center
The Competitive Visibility Report, Google Merchant Centers’ latest open beta program, is now available for US e-commerce retailers using the platform and advertising products in Google with paid Shopping ads and with free listings. This new tool provides merchants with valuable competitive insights, including relative visibility, page overlap rate, and higher position rate.
Drive More Ecommerce Conversions On Google This Holiday Season With Our New Delivery Estimates Integration
If anything, the pandemic has reinforced the role that delivery speed plays in the ecommerce purchase process: The latest research from McKinsey & Company indicates that when a retailer’s delivery speeds slip, almost 50% of customers will go to a competitor. Further, customers’ expectations keep increasing, with ~90% now stating that they expect free 2-day […]
E-Commerce Retailers Can Now Review And Create Google Smart Shopping Campaigns In Google Merchant Center
In what was a rather understated feature release, Google has made it possible for e-commerce retailers to create a Google Smart Shopping Campaign right from within Google Merchant Centers interface.
Google Merchant Center to Enforce Stricter MPN Policies
Google quietly released yet another somewhat substantial change for Google Merchant Center data quality policies – this time focusing on the MPN or Manufacturers Part Number attribute.
Buy on Google Requiring More Information – Or Risk Account Suspension!
Hey merchants! Heads up: if you are currently selling your products via Buy on Google (Google’s native checkout right on Google Shopping) then you NEED to log into Google Merchant Center and provide more business information as a result of the Arkansas Online Marketplace Consumer Inform Act going into effect at the end of July […]
How To Fix Google Merchant Center Account Suspensions
Google Merchant Center suspensions have been on a steady rise since COVID hit, and while some suspensions are seemingly “unavoidable,” there are some key steps you can take to not only prevent the majority of them, but of course also fix them as well.
Buy on Google Officially Launches Repricing Feature In The US
Announcements are rolling in for Google’s new automated product repricer for Buy on Google, a program ecommerce merchants can leverage within Google Merchant Center.
Google Merchant Center Releases Custom Dashboards and Reports Builder
Google has rolled out a custom dashboard and report builder tool directly within Merchant Center providing merchants and advertisers with a new way to generate additional product performance reports.