Category: Shopping Ads
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How to Set Up Shopping Campaigns for Microsoft Bing
When eCommerce retailers are looking to get their products in front of searchers online, many will default to Google Shopping. And although Google still leads the pack in overall market share, you’re severely limiting yourself by not also considering Microsoft Bing Shopping ads as well.
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How To Get The Most Out Of Google Smart Shopping
Smart Shopping has made it easier than ever for retailers to effectively advertise their products on Google and achieve their sales goals.
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Google Shopping: The Line Between Organic and Ads Becomes Less Blurry
Initially the change began only for mobile device shoppers back in November 2019, but as of June 30th, Shopping Ads have received more prominent Ad labeling on the main search results page.
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New in Google Shopping: Gmail Ads and Price Competitiveness
Two new changes for Shopping ads – one already available and another on the way – just recently came to light. On one hand, a more public announcement today released by Google will be bringing Shopping ads into Gmail when retailers opt into the network in their Shopping campaign settings. As well, a lesser known “beta” for…
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Google is Changing the Rules for Unique Product Identifiers
Yet another announcement from Google, and this time it is all about product feeds and unique product identifiers. Specifically though, Google will be enforcing new rules for retailers as of September 30th!
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![Google Ads Is Killing Off Accelerated Delivery for Shopping and Search Campaigns [UPDATED]](https://salesandorders.com/blog/wp-content/uploads/2022/03/blog-google-ads.png)
Google Ads Is Killing Off Accelerated Delivery for Shopping and Search Campaigns [UPDATED]
Yes, it is true – Accelerated Delivery is going bye bye. “Starting 1st October, accelerated budget delivery will no longer be available on Search campaigns, Shopping campaigns, or shared budgets.”
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We Now Support Google Smart Shopping Campaigns
Smart Shopping Campaigns are now live in our Full Access plans for the Google Shopping campaign manager. This adds an entirely new layer to our app’s capabilities that could be of great benefit to SMBs and the enterprise sector alike.
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Sales & Orders has Officially Launched in the Shopify App Store
All of us here are incredibly proud and excited to announce that our app is now fully launched in the Shopify App Store.
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Standard Shopping Ads Expanding to Additional Google Surfaces
Two announcements in one day?!?! That’s right, and seemingly just as Google Marketing Live ended, the emails began to flood in. Standard Shopping Ads in Google are going to be automatically eligible for display on two new surfaces: YouTube and Discover.