Baltic Networks Achieves True Success With Sales & Orders
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%
Increased ad clicks first MoM
%
Improvement in conversion rate
%
Boost in month-over-month revenue
%
Leap in return on ad spend
Baltic Networks
Since 2005, Baltic Networks has been providing expert cost effective wireless and wired networking and machine-to-machine solutions for businesses across the United States. Their results on Google Shopping had been frustratingly lack luster due to an unsatisfactory experience with another agency.
“When we found Sales and Orders we couldn’t have been happier. Not only did they help us curtail our spending, without a contract, we got to keep all of our revenue. They have a team of experts that are very dedicated and knowledgeable in what they do," said Brent Tyson, Baltic Networks' Digital Marketing Manager.
“We wasted a lot of money when we started advertising with Google Shopping and knew we needed help to curtail it. We mistakenly went with an agency that helped us not waste our ad spend, but with the ill effects of lower revenue, being in a contract, and paying not just a monthly fee but sharing revenue. When we found Sales and Orders we couldn’t have been happier.”
Brent Tyson
Digital Marketing Manager, Baltic Networks
The Obstacles
The bad taste left after poor results from a previous agency caused distrust for Baltic Networks
Compartmentalization
The original Shopping campaigns had been overly structured and a number of subdivision mistakes were clearly evident
B2B Business Model
B2B-focused ecommerce stores often pose unique hurdles when trying to effectively manage Google Shopping campaigns
Why it all worked
Honoring our merchants as partners, not just customers
“I can’t tell you how many times a Sales and Orders employee has made suggestions, or given advice outside of the scope of their job, just to provide a helping hand.”